Marketing Real Estate in the Woodstock VT and Hanover NH Areas

Snyder Donegan Real Estate Group is the leading boutique independent real estate firm in the Woodstock-Hanover markets with more than $85 million sold/closed in 2019 and $60 million in listings across the Upper Valley of Vermont and New Hampshire, including a large portfolio of luxury properties, land listings as well as a wide choice of moderately priced homes across the region.  

  • Our New Hampshire office is located on Main Street in downtown Hanover, New Hampshire – home to Dartmouth College. 
  • Our Vermont office is located on The Green in historic Woodstock, Vermont.  

We are a market leader in luxury property marketing.  Snyder Donegan has assisted over fifty (50) luxury property buyers and sellers in the Woodstock-Hanover market area - ie properties that successfully sold/closed over $1 million - in the past three years alone, including the most expensive, record-setting sale in Hanover NH (in 2018) for $3.575 million and the most expensive sales in 2019 in both Woodstock VT and Barnard VT and the most expensive sale in the history of Strafford at $3.0 million.  We consistently have top sales in the towns we serve, and often the top sale price in a given price range.

Yet our agents apply the same approach to property marketing, photography, client service and attention to detail - for all of our clients, with property listed from $175,000 to $5 million.  In total, we have assisted 255 buyers or sellers, selling/closing $145 million of property in the Hanover-Woodstock “Upper Valley” market area in the past three years, including residential properties, land, multi-family, commercial and condos.  Snyder Donegan is the most successful boutique brokerage in this area of New Hampshire and Vermont.  

We have carefully and selectively grown our team, now comprised of twelve (12) agents plus support staff – plus a range of outside consulting partners that we utilize for additional marketing strategy support. 

 Our success is built upon:

  • Agent competence: knowledge, professionalism, attention to detail and superior client service
  • Leadership in innovative digital property marketing– with global online reach
  • Execution, attention to detail, hard work and follow-through

Our partners and associates bring to our real estate business more than 100 years of successful global business experience combined with generations of local roots in the Upper Valley of Vermont and New Hampshire.  We invite you to go online to the “About Us” page of our website ( and take a few minutes to read the bios of our partners and of our associates – to understand that the team you are hiring has broader world and business experience and successes – but have chosen to come back to and live and work in this beautiful and bucolic  part of the world.

Snyder Donegan focuses on creating beautiful presentations of our clients’ properties with superb photography and for our luxury properties - videos and dedicated property websites.  We are sticklers about the details.  In a world where buyers are using smartphones, tablets and laptops to get their “first impression” of a property, first impressions online are critical.  

We give solid advice on how to stage your home and to make important pre-listing decisions on what finishing touches or renovations are worth it in order to achieve the best combination of net price and speed in successfully selling.  Call us: we are happy to provide early guidance.

We give expert advice on how to price your property.  Pricing is arguably the single most important decision you will make in selling your home, and you need to find the perfect balance between underpricing a home, which both speeds the time it takes to sell but also may leave money on the table, and overpricing it – which will cause it to get fewer showings and offers, and may result in the listing getting “stale” – a condition whereby potential buyers begin to wonder “what is wrong with this home, why has it not sold”?  Our advice to you is grounded in hard data: by looking at comparable homes that are on the market (and not selling) and comparables that have recently sold – showing you where the true market is for homes like yours.   

Snyder Donegan excels at innovative digital marketing.  The internet has leveled the playing field compared with the real estate brokerage business of just 5 years ago, and it goes through radical changes about every 1-2 years.  Snyder Donegan’s digital footprint is enormous – and global.  

Our strategy is and continues to be to combine closely-observed knowledge of actual buyers in this area – how and where they search for properties and how they enter the market – with the technical savvy of the best and brightest digital marketing partners – to keep our firm at the very cutting edge of digital real estate marketing in today’s ever-changing world of buyers and buying patterns.  Ultimately, real estate is a local business – properties cannot be commoditized and sold on Amazon (or Zillow).  Buyers are choosing a specific state, town, hamlet and property.  The digital approach to selling suburban homes in Wellesley or New Canaan – or a NYC coop – is far different than buying property in Vermont or Hanover. 

As the leading boutique, non-franchise brokerage firm in the area, we focus 100% of our considerable digital and print marketing budget on our clients’ properties, such that our per-listing marketing spending outpaces all of our “franchise” competitors that pay an annual franchise fee, whose property listings get lost in a conglomerate headquartered in a major city in another state - with literally thousands of agents, and tens of thousands of listings.  At Snyder Donegan, we don’t have to compete for “airtime” within big-corporate franchise (and with billion-dollar agencies in major cities across the globe - who always get the lion’s share of franchise exposure, crowding our smaller regional offices for corporate exposure).  Our two Snyder Donegan offices in Hanover and Woodstock, our 12 agents and our clients njoy 100% of the focus of our considerable marketing and advertising budget.  We do not sell property in Florida, California, Hawaii, Costa Rica, nor even on the coastline of Massachusetts.  Our “autumn leaf” logo underscores our firm’s singular focus on successfully selling our clients’ properties in this special part of Vermont and New Hampshire.

We look forward to hearing from you and in helping you successfully list and sell your property, here in the Woodstock-Hanover Upper Valley region.


John Snyder, David Donegan and all of us at Snyder Donegan Real Estate Group


Please Contact Us:

If you are seeking professional brokerage services to market your unique property, please contact our office for a confidential meeting to discuss our service capabilities.  

Our office lines are 802-457-2600 in Vermont and 603-643-0599 in New Hampshire.